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Does a software company need to insulate itself from the slowdown in the US economy by concentrating on overseas markets?

Yes

No


Q3 2008 Software Industry Mergers and Acquisitions

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We’ve repeatedly demonstrated in prior SEG Quarterly Reports that three of the most important determinants of exit valuation are the seller’s product category, equity structure, and size (Figure 23). The axiom held true in 3Q08. We analyzed all M&A transactions year-to-date with ascertainable revenue multiples to determine the specific impacts on valuation of equity structure (private vs. public company), size (revenue) of buyer and seller, and the seller’s software product category.

Figure 23: YTD Median Valuations - Segmentation

As a first step, we sorted these TYD transactions by equity structure, separating public from private software company sellers to ascertain any difference in median exit valuation. Public company sellers received a year-to-date median exit value of 2.1x TTM revenue, while private sellers posted a slightly lower median valuation, 2.0x TTM revenue. Over the past several quarters we’ve seen the once substantial exit valuation variance between public and private sellers lessen, as public stock market valuations and price tags moderate. We expect this trend to continue so long as stock market valuations remain at or near current levels.

As a next step in our analysis, we separated public and private software company buyers to ascertain any difference in median purchase price paid. Here too, the historical variance diminished. In transactions where an exit valuation multiple was ascertainable, private buyers (both strategic and private equity) paid a median M&A purchase price of 1.9x TTM. By contrast, public software companies paid a median purchase price of 2.1x TTM.

Additionally, we sliced the 3Q08 (not year-to-date) median software M&A multiple horizontally and vertically, segregating vertical market software company sellers (e.g. retail, financial services, telecom, manufacturing, etc.) from sellers with horizontal software solutions (infrastructure, enterprise applications, etc.). In 3Q08, providers of vertically-focused software businesses accounted for 34% (Figure 24) of all software M&A transactions and received an astounding median 2.7x TTM revenue (Figure 25) exit valuation, while horizontal solution providers comprised 66% of sellers and received a dismal 1.3x TTM revenue valuation, a further decline from 2Q08’s already meager 1.5x valuation. This is the second consecutive quarter we’ve observed this phenomenon, which is in large part attributable to VCs cashing in vertical bets placed several years ago. Notable vertical exits by VCs in 3Q08 included Marketing Technology Solutions, sold to WebMD ($75 million, 3.6x TTM revenue); and the sale of Clarix to Phase Forward ($40 million, 14.8x TTM revenue). Hellman and Friedman’s leveraged buy-out of SSP Holdings ($394 million, 3.1x TTM revenue) also helped to push up the median vertical valuation. Once again, healthcare and financial services were the two most active software M&A verticals in 3Q08, accounting for 22% and 20%, respectively, of all vertical transactions (Figure 27).

Figure 24: 3Q08 Horizontal vs. Vertical Sellers


Figure 25: Horizontal vs. Vertical Software M&A Multiples

M&A Exit Valuations by Software Category
While company size and software delivery model demonstrably impact valuation, software product category continued to be the single most important M&A valuation driver. For most software product categories, there is often an insufficient number of transactions that publicly report both seller TTM revenue and buyer purchase price, essential data in ascertaining the applicable median exit value for the product category. Consequently, we aggregate the data each quarter on a TTM basis. As a result, it may take several quarters to detect changing product category valuation trends and certain outlier transactions consummated nine or twelve months ago may have a residual impact on their product category multiples.

Among the 14 product categories we tracked in 3Q08 (Figure 26), business intelligence led the pack, garnering a 4.4x TTM revenue median exit valuation. The category continues to be buoyed by the 4Q07 acquisitions of Business Objects ($4.4 billion, 4.3x TTM revenue) by SAP and Cognos ($4.6 billion, 4.5x TTM revenue) by IBM, as well as Microsoft’s 1Q08 purchase of Fast Search and Transfer ($1.1 billion, 7.4x TTM revenue). As these fall off in the coming quarters, we expect the BI median exit multiple to drop substantially.

Figure 26: Software M&A by Product Category

Engineering, PLM and CAD/CAM software followed second, posting a 3.1x TTM revenue multiple. Transactions here were more recent and the product category’s median exit multiple is consequently more reflective of the current market. Deals in the category included Deltek’s 3Q08 purchase of Planview’s Micro-Frame Program Management Division ($16 million, 3.2x TTM revenue), Autodesk’s 2Q08 acquisition of Moldflow ($190.1 million, 3.1x TTM revenue) and Synopsys’ 1Q08 acquisition of Synplicity ($215.8 million, 3.0x TTM revenue).

Vertical solution providers, which we aggregate into a single product category for reporting purposes, received median exit valuation of 2.7x TTM revenue. The category has steadily improved in valuation over the past year as a plethora of VC-backed and public vertical software companies have been acquired at impressive, and unprecedented, multiples. Exit valuations for the remaining product categories ranged from 2.2x TTM revenue for providers of Multimedia, Graphics and Digital Media solutions to 1.0x TTM revenue for Content and Document Management and Enterprise Resource Management software.

Figure 27: Software M&A by Product Category

SaaS
SaaS providers remained highly attractive acquisition candidates in the third quarter and continued to extract a significant exit premium compared to their perpetual license counterparts. SaaS transactions in Q3 comprised a broad mix of product category applications including workforce management, business intelligence, supply chain management, security as well as legal and healthcare applications.

Workforce management, which adopted the SaaS delivery model early on, added two more SaaS transactions in 3Q08 including Monster’s acquisition of recruitment and applicant tracking software provider Trovix ($73 million) and private equity firm Bedford Funding’s acquisition of talent management software provider Authoria ($63.1 million, 3.5x TTM revenue estimate). The SaaS project management space has also seen recent activity including Serena Software’s 3Q08 acquisition of Projity and NetSuite’s 2Q08 acquisition of OpenAir ($26 million), a provider of both workforce and project management applications. Appendix E lists other notable year-to-date SaaS transactions.



Please visit Software Equity Group LLC (SEG) to download a complimentary copy of the full 3Q08 Software Industry Equity Report, which analyzes software industry public company stock market performance, initial public offerings, mergers and acquisitions, and venture capital and private equity placements. The group is an investment bank and M&A advisory serving the software and technology sectors. Founded in 1992, SEG has represented and guided private companies throughout the United States and Canada, as well as Europe, Asia Pacific, Africa and Israel, and has advised public companies listed on the NASDAQ, NYSE, American, Toronto, London and Euronext exchanges. The group also represents several of the world's leading private equity firms and was recently ranked among the top ten investment banks worldwide for application software mergers and acquisitions.
 

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